Growing, Scaling and the Critical Role of Marketing When Building a Multifamily Portfolio

Jan 10, 2020

Jean-Guy (JG) Francoeur is an international best selling author, serial entrepreneur, Chief Growth Officer of The Real Estate Intelligence Network, real estate investor and all around great guy.

In this episode we dive deep into the following topics with JG:

• The only way to successfully scale into multifamily apartment buildings - systems
• Marketing systems - the system that most real estate investors are struggling to develop
• Aligning your tenant marketing system with your investment strategy
• The role of mixed-use properties within a portfolio
• The power of branding
• Creating strong brands that get tenants and clients asking for you and not the other way around
• The mindset needed to level-up to multifamily buildings
• The opportunity that international sources of capital are providing Canadian investors

“You have to be before you, you have to do before you have”

“Change your mindset, change your game”

“You can control the conversation or it can control you”

 

Resources discussed in this episode:
Real Estate Intelligence Network - www.reincanada.com

Connect with our guest:
Jean-Guy Francoeur

Real Estate Intelligence Network (REIN)
Visture Property Group
Instagram: https://www.instagram.com/jgfmarketing/

 

Connect with the hosts of the show
Mark Baltazar
Email: [e-mail]
Instagram: https://www.instagram.com/mark_baltazar/

Mike Rockall
Email: [e-mail]
Instagram: https://www.instagram.com/rockallrealestate/

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